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Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.

About This Book. About the Author. Louis affiliate. David is also a professional speaker recently selected by Speaker magazine as one of the Hot Speakers of the Year. Customer Service. Currencies: HKD. You have no items in your shopping cart. Order tracking. Search again here by Google!

Smarter, Faster, Cheaper : David Siteman Garland :

Return to Book Page. Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke.

Smarter, Faster, Cheaper gives you a Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory.

It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.

Get A Copy. Hardcover , pages. Published December 7th by Wiley first published November 18th More Details Other Editions 6.

How to Market a Small Business with a Limited Budget

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Be the first to ask a question about Smarter, Faster, Cheaper. Lists with This Book. This book is not yet featured on Listopia. Community Reviews. Showing Rating details. More filters. Sort order. Oct 24, Loy Machedo rated it liked it. Today it is the dawn of Social Networks.


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But here is the catch. Not everyone who jumped in, did well. David Garland is among those who not only adopted the changing landscape, he has managed to do pretty well himself. So obviously, I was dying to read and complete the book.

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This is my humble analysis. Around 16 chapters of roughly pages. Chapter 1 — The Shift. Well has a few many examples with just the usual material.


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Chapter 2 — Create Your Foundation. Nothing specific in this chapter. Chapter 7 — Tapping into the Power of Online Video.

Social Media Club St. Louis: David Siteman Garland - Smarter, Faster, Cheaper

Practical advice into the Power of Online Video. I liked this chapter. Not much here actually apart from the letter he wrote to Seth Godin for an Interview. The chapter focuses on patience, building a slow but steady community, ways to market and get noticed and differences between various terminologies.


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More like uncommon common sense. I liked this chapter as well because it focused on making the website more real, likable and sharable. He also shared another personal story — which made the chapter pretty interesting. This chapter is a bit detailed and has more content than the other chapters. And top that with a personal account from the author. I felt this chapter gave the essence of what being online was all about — Reputation as the World Wide Web never loses out on the content that once posted online.

Chapter 13 — Respect the Blogger and New Media The importance of Networking was stated here with the people who actually benefitted from doing this very well.

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Including the tips he put up there of checking out other websites. Chapter 15 — Traditional Advertising is Dying How Advertising was before and how better and more productive measurable methods of advertising online have come into play and stay. Chapter 16 — Take If Offline How to make it happen not just on the internet but how others have done it professionally in the non-internet based world.

So now the moment of truth. What do I think about the book? For a new comer online, this book would serve as a the perfect road map to help them grow and become successful online. However, for someone with say a year or two years experience online, this book serves more as a refresher — rather than a guide. Overall, I rate this book a 6. But to someone who is looking at starting something online — this book can provide the inspiration and guidance necessary.

So yeah, may be to someone new it would be a 8 out of Loy Machedo loymachedo. Mar 05, Nicole rated it really liked it.

Listened to this via the library audio app. The topic was very interesting and could be used across the board on all different types of jobs, careers, hobbies etc. Gave me lots of things to think about and also a way to think about when other interact with me. Mar 05, Rusty Fulling added it. March - Save time and money in building, marketing and promoting your business. With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business.